Museum of Nature - Rebrand
The Canadian Museum of Nature is an educational and scientific institution, as well as a popular, downtown-Ottawa tourist attraction—housed in a historic castle-like building. It is a vibrant, multi-layered, multi-faceted organization composed of world-renowned research scientists, collection specialists, education and multimedia specialists, and innovative museum professionals.
Since the museum first opened its doors to the public in 1912, it has worked to increase scientific knowledge and understanding of the natural world.
Branding + Print
Feb-Jun 2021
Brand Guidelines
“From snowflakes to sunflowers, starfish to sharks, symmetry is everywhere in nature. Not just in the body plans which govern shape and form, but right down to the microscopic molecular machines keeping cells alive.”
— University of Oxford, UK
COLOUR PALETTE
TYPOGRAPHY
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Souvenirs
Visiting the national museum of nature should be an unforgettable learning experience, and there should be the opportunity to buy a souvenir after visiting.
Professional Details
We also cannot forget about the collateral that is circulated internally. Small things like letters, envelopes, and business cards add a special touch to the employee experience.